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baking
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December 09, 2021
Home baking continues to heat up, with 2020 baking ingredient sales totaling $26.5 billion, and shows like “The Great British Baking Show” are topping everyone’s watch list (Prepared Foods). Inspired by baking shows, or simply more time at home, consumers want to up their baking game. So much so, they’re purchasing baking kits from some major players like cupcake bakery, Sprinkles, and celebrity baker Duff Goldman (Bake Magazine). But kitting shouldn’t be reserved for major chains. Baking kits are a terrific (and easy) way to get creative with your bulk candy assortment and increase sales post holidays, or any time of year.
No expert baker on staff? No problem! It doesn’t take much to transform cupcakes from plain Jane to social media sensation. See our fun suggestions to get those creative juices ‘doughing’.
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July 13, 2021
The love baking and baking ingredients received in 2020 was beyond measure. Total sales reached $26.5 billion in 2020, a 24% increase from 2019, according to Baking Business. Expect that number to continue to rise and get beat by 2025, based on predictions by FoodNavigator-USA.com. 45% of consumers call themselves avid bakers, baking at least 1-2 times a month (FoodNavigator-USA.com). Whipping in some new baking supplies could be the secret ingredient to a rise in some serious
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December 02, 2019
Whether it’s part of a New Year’s resolution, or a goal such as trying to get in beach body shape, many consumers turn to a gluten-free diet to help keep a healthy lifestyle. Currently there are 3.1 million Americans following a gluten-free diet for personal and medical reasons according to Forbes. Business consulting firm Grand View Research tabulated all the numbers and their data shows the gluten-free market size has been estimated at a whopping $17.59 billion in 2018 (and still growing).
While there are many gluten-free food products on the market today, the category in hot demand is baked goods, according to Allied Market Research. With the continued popularity of baking competition shows and Pinterest’s pretty pictures promoting a gluten-free lifestyle, it’s not surprising that consumers want to make their own gluten-free baked creations at home.
Gluten-free baking can be challenging the
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