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Monthly Archives: January 2020
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January 27, 2020
Award season is upon us. Regardless if their favorite movies or actors/actresses make the list, there’s one star of the silver screen customers can agree on – movie theater concession snacks. Whether they’re watching in a traditional theater, or streaming from the nouveau theater (aka their sofas), customers have cast their votes and say that salty and sweet poppable snacks play a leading role in the viewing experience.
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January 20, 2020
Why heart-shaped boxes filled with chocolate are a Valentine’s must
Valentine’s Day is around the corner. Time for friendly and romantic gestures! Whether customers pre-plan or opt for the last-minute rush, their go-to gift is most likely a heart-shaped box full of chocolate. This isn’t just an educated guess — the numbers don’t lie. 52% of all Valentine’s day sales, or $1.8 billion will be spent on candy including chocolate, according to the National Retail Federation. Of that total, approximately 36 million heart shaped boxes are sold each year according to AdAge.
We all know that consumers are hunting for the perfect heart-shaped boxes filled with chocolate, but why is chocolate the “it” gift of the holiday? We’ve done some digging and it seems that the “why” is a mix of ancient beliefs and brilliant marketing.
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January 13, 2020
While for some, the holidays are over, for football fans the holiday has just begun. Enter the Big Game, the second largest food holiday in the country, taking place February 2, 2020. And guests are bringing their appetites, which can mean big sales for food retailers.
The National Retail Federation (NRF) estimates that Big Game watchers plan to spend $14.8 billion on Big Game celebrations, with 79% of that total dedicated to food and beverages. What goodies will customers stock up on? These stats will give you a pretty good idea.
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January 06, 2020
In celebration of National Bean Day (January 6), we’re examining our love of the sweeter side of beans – the chewy, fruity, jelly variety.
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