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Silver
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December 16, 2019
Silver and Gold might be a classic Christmas tune, but this color theme isn’t just for the holidays and New Year’s. It adds a touch of elegance to a wedding, commemorates an anniversary, and brings class to a milestone birthday, or even a baby shower.
In fact, consumers’ love of the silver and gold theme is actually a ‘thing’ called color psychology. According to colormeanings.com, silver, to many, represents wealth and innovation, while gold represents wealth and opulence. With these feelings attached to these sparkling, shimmering colors, it’s no wonder they’re selected for customers’ most important events.
Confectionery manufacturers have heard our call for everything shiny and increasingly are offering chocolates and candies that actually have a metallic hue. Put on your sunglasses and don your top hat (remember these colors are elite) as we list our beloved brightest confections.
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