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Lotion
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November 02, 2020
The face of retail is changing due to consumer demand during Covid
Health and beauty products are enjoying a boom as folks are opting to stay home and self care. As video calls are on the rise, and consumers curb salon and spa visits, Vogue Business reports, folks are opting to create the spa experience at home.
Contrary to the trends we’ve seen on social media as of late, consumers aren’t clamoring for products that promise to transform them into renown professional stylists, spa technicians, or celebrity spokespeople. As with food, there is a renewed interest in “wellness and clean beauty,” according to Women’s Wear Daily. As a result, we are witnessing an increased demand for health and beauty products made with natural and plant-based ingredients.
While many consumers are purchasing health and beauty products online, there is plenty of potential for food retailers, gift basket crafters, and mom and pop shops to clean up by bringing in