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Halloween
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October 06, 2022
Consumers are returning to their old haunts this Halloween! 69% plan on celebrating this year (National Retail Federation). Halloween parties are back on the table too, with 28% throwing/attending a party (National Retail Federation). Make their gatherings spook-tactular. Create candy charcuterie boards full of fun candy flavor mash ups using everyday bulk candy. Come with us as our candy mad scientists unveil their favorite concoctions.
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September 30, 2022
Home is where the heart is AND where the snacks are made! Homemade snacks are still holding strong with 17% of consumers making them (National Confectioners Association). And with major business hubs like New York City only reporting 50% of workers back in the office, the homemade trend is sure to continue (CNBC). But lives are getting busier. Help make their homemade snacks a home run with premium ingredients and mix-ins that cut down the prep time.
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August 18, 2022
This Halloween could be the scariest ever. Some major candy manufacturers report they won’t be able to meet customer demand for Halloween Candy (CNN)! With Halloween confectionery sales reaching $28.2 Billion last year and expected to climb this year, empty shelves are NOT an option (Candy & Snack Today). Don’t worry. We have some fang-tastic ideas to make your Halloween selection skele-fun with a mix of seasonal and everyday candy.
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August 26, 2021
This isn’t a trick. Early predictions say Halloween 2021 will be all treats. Particularly when it comes to candy sales. According Progressive Grocer, consumers are amping up holiday celebrations to make up for lost time during 2020, so Halloween is tracking to be the biggest ever. Online search volume for the term “Halloween” is up to 328,500 searches per week which is high for this time of year analytics platform, Trendalytics reports. What these numbers tell us is customers are hunting early for items to make their Halloween spooktacular. Halloween simply wouldn’t be Halloween without plenty of chocolate.
Holidays aside, 2020 made chocolate an all-around best seller, with the National Confectioners Association reporting $21.9B in chocolate sales. Chocolate sales continue to stay high into 2021, according to Candy & Snack Today.
Now, we know customers are going to be drawn to the Halloween chocolate classics, but this year is a mega celebration! Help your customers
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