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Easter Candy
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March 23, 2023
Every-BUNNY knows that Easter is synonymous with candy. But did you know that candy is the TOP way people plan to celebrate? 90% of us plan to purchase and celebrate with candy, to be exact (National Retail Federation).
While candy is at the top of the Easter guest list, there are ways to use candy to make your celebrations EGG-stra special.
We polled our EGG-sperts, and here are their top tips to make your Easter EGG-ceptional.
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January 27, 2022
Design Easter Baskets That Truly Hop
Spring may not have sprung yet, but retailers are springing into action to market their Easter candy selection. And with good reason – the National Retail Federation reported that 89% of Americans’ planned Easter purchases were candy in 2021 – the highest of all categories. And where is that candy going you might ask? Simple — in Easter baskets. 66% of parents make their kids Easter baskets, with 60% of those parents even sending baskets to their kids who don’t live at home (Insider). In the age of social media, simply throwing things in a basket isn’t going to cut it. Get a jump (or hop) on the competition – educate customers on how to make their Easter basket presentation a slam dunk.
We polled our design egg-sperts for their top tips to take baskets from so-so to egg-ceptional!
- Level up with Different levels – Get their eyes jumping around like peter cotton tail — place items at different
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March 05, 2021
We’re tired of this winter vortex. Let’s turn our thoughts to warmer weather, pastels, flowers, and the holiday that’s the Spring-board for the Spring season — Easter! Time to get egg-cited for baskets overflowing with sweet snacks. According the National Confectioner’s Association, 90% of Americans plan to include chocolate or candy in their Easter Baskets. We all know the Easter candy classics every-bunny loves, but do you know how they became a part of Easter tradition?
We decided to do some hunting for the traditions behind these nostalgic Easter basket staples and here’s what we found. Let’s hop to it!
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March 09, 2020
Peter Cottontail has been sighted!
It’s confirmed — Easter is on its way! Retailers, bring out the candy and chocolate as Easter is the largest candy holiday, according to a 2016 survey from Nielsen.
We want you to be bright-eyed and bushy-tailed this Easter season, so we’re sharing some retail sales statistics sure to get you in the mood to spruce up your spring candy section!
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