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Drinks
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November 13, 2019
Winter is coming, and so are customers’ cravings for a customary hot beverage. Their top choice might not be what you think. Market research firm Datassential, found that 81% of consumers love hot chocolate, while only 16.4% of US menus offer this chocolatey elixir. Give customers what they’re thirsty for while creating a fun seasonal environment — host a self-serve hot chocolate bar.
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November 04, 2019
As temps drop, we tend seek soothing warmth: adding extra layers of clothing, pulling out the fleece throws, and sipping hot beverages. Americans consumed 84 billion servings of tea in 2018. That’s equal to 3.8 billion gallons – that’s a BIG cup! Dare we destroy your idyllic downtime of cozying up to a ‘cuppa’? Would you be shocked to know that the hot, soothing beverage you’re enjoying might not actually be tea?
Have clever marketers been deceiving us all along? How could it be our beloved lemon ginger lifter or nighty night brew are not actually tea at all? Before you get upset and wonder what other fibs you’ve been duped into believing, lets look into what tea is and what it is not.
Tea Defined
Though tea has come to be synonymous with ‘any hot beverage made from dried plants’ that definition is not entirely accurate. Tea is not a beverage. Wait . . . what?! The word ‘tea’ actually refers to a specific plant, Camellia Sinensis. This evergreen
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