Category: Event Planning

• How To Build A Stellar Candy Buffet

  

  Make your candy buffet the life of the party.

  Heather Mayer

  June 29, 2021

  Chocolate, Confection, Event Planning, Merchandising

  bulk candy, candy buffet, candy buffet arrangement, candy buffet tips, candy business, candy by color, candy store, event planner, retail business tips, small business, wholesale candy

• Color us Surprised – the Influence of Color on Purchases and Mood

  

  Lift spirits and sales with the right color combinations – tips for merchandising with color.

  Heather Mayer

  September 9, 2020

  Confection, Event Planning, Merchandising

  candy baskets, candy business, candy sales, candy store, merchandising with color, retail business tips, small biz tips, small business, small business tips

• Silver and Gold Bring Sparkle to any Event

  

  Silver and Gold might be a classic Christmas tune, but this color theme isn’t just for the holidays and New Year’s.  It adds a touch of elegance to a wedding, commemorates an anniversary, and brings class to a milestone birthday, or even a baby shower. In fact, consumers’ love of the silver and gold theme…

  Heather Mayer

  December 16, 2019

  Chocolate, Christmas, Confection, Event Planning

  candy buffet, candy centerpiece, candy for caterers, candy for party candy table, candy store tips, Christmas candy, entertaining ideas, glitter candy, gold candy, gold candy table buffet, holiday candy, holiday sparkle, party planner tips, silver candy, silver candy buffet, small biz tips

• Make the Holidays Extra Cozy With Old Fashioned Candy

  

  We’ve trimmed the tree and decked the halls. Time to enjoy longtime holiday candy favorites!  90% of us plan to share or gift chocolate and candy this season (National Confectioners Association (NCA)). While new Christmas treats pop up every year, we’re feeling nostalgic for candies that have stood the test of time.  Join us as we take…

  Heather Mayer

  December 9, 2019

  Christmas, Confection, Event Planning, Merchandising

  Candy for Christmas, candy store tips, Christmas candy, history of the candy cane, nostalgic Christmas customs, old fashioned candy, old fashioned christmas candy, retail business tips, retail candy display, Retail food holiday sales, rock candy swizzle sticks, small business tips, what is cut rock candy

• Hot Chocolate Bars are in Hot Demand

  

  Hot Beverage Bar Sales are Heating Up! Easy how-to and recipes to get you in on the gourmet hot chocolate trend.

  Heather Mayer

  November 13, 2019

  Chocolate, Christmas, Confection, Event Planning, Merchandising, Specialty Food

  boost winter sales, candy store, coffee and hot cocoa bar, gourmet hot chocolate, gourmet hot cocoa, holiday hot cocoa, holiday party how to, hot beverage bar, hot beverage station how to, hot chocolate bar, hot chocolate how to, hot cocoa recipes, hot cocoa self serve bar, retail business tips, self serve hot beverage

• The Art of Charcuterie

  

  6 Simple Steps to Help Customers Entertain with Ease Charcuterie — aka cured meats, and cheeses, once seen as a high-end European-type meal is gaining popularity in the United States. A 2017 Nielsen survey found that the meat department and deli counter represent a $9 billion industry in the US, with $200 million of that…

  Heather Mayer

  October 28, 2019

  Event Planning, Specialty Food

  at home entertaining, charcuterie boards, cheese boards, cheese course, gourmet foods for holiday entertaining, gourmet gift baskets, gourmet gifts, holiday entertaining, holiday meals, holiday parties, holiday snacks, holiday spread, how to appetizers, how to cheese course, party planning, party platters, small business, specialty store tips

• 4 Tips to Make Your Holiday Gift Baskets a Slam Dunk

  

  Set yourself up as the go-to gifting headquarters this season. Help customers check off their gift list with a few quick and easy tips for merchandising your goods.

  Heather Mayer

  October 21, 2019

  Christmas, Confection, Event Planning, Merchandising, Specialty Food

  candy baskets, Christmas candy, Christmas for retailers, easy holiday gifting, food baskets, gift baskets, gourmet chocolate gifts, Gourmet gift, Holiday gift baskets, how to merchandise, merchandising holiday candy, retail business tips, Retail food holiday sales, retail holiday season, Seasonal merchandising tips, small biz, small business

• 4 Fabulous Fall Colors We Can’t Leaf Alone

  

  Autumn’s best colors and flavors come alive in candy. There is so much more to love about fall beyond Halloween.

  Heather Mayer

  October 7, 2019

  Chocolate, Confection, Event Planning, Halloween

  chocolate candy, fall agritainment, fall agritourism, fall candy, fall color, fall event venues, fall events, fall fair, fall festival, fall flavor, fall foliage, fall foliage tours, leaf peeping, small business tips, small business tips and tricks